Sea Gull Lighting Honored by EPA with 2007 ENERGY STAR® Sustained Excellence Award

Leading Decorative and Functional Lighting Manufacturer Receives Its Third EPA Honor in Four Years for Promoting ENERGY STAR® Lighting and Energy Efficiency

Riverside, New Jersey (March 1, 2007) – For the third time in the past four years, Sea Gull Lighting Products, LLC (www.SeaGullLighting.com) has been honored by the U.S. Environmental Protection Agency (EPA) for its commitment and promotion of ENERGY STAR® lighting and energy efficiency.

In 2004 and 2005, Sea Gull Lighting was named the ENERGY STAR Partner of the Year Award by the EPA for its efforts to actively develop, distribute, sell and market environmentally-friendly lighting products and ceiling fans that prevent greenhouse gas emissions and energy consumption.

This year, the EPA will present Sea Gull Lighting with the 2007 ENERGY STAR Sustained Excellence Award in ceremonies to be held March 21, 2007 in Washington, D.C. Selected from thousands of organizations participating in the ENERGY STAR program, the 2007 Sustained Excellence Award is presented only to select organizations that have aggressively fulfilled ENERGY STAR initiatives through the continued promotion of its benefits and the ongoing development and introduction of new ENERGY STAR products.

“Partners like Sea Gull Lighting are outstanding leaders in protecting our environment through energy efficiency,” said Bill Wehrum, acting assistant administrator for EPA's Office of Air and Radiation.  "As one of the 2007 ENERGY STAR Sustained Excellence winners, Sea Gull Lighting has taken energy efficiency to new heights year after year and we all benefit.”

A charter member of the ENERGY STAR program since 1992, Sea Gull Lighting currently markets an industry-leading 500-plus ENERGY STAR qualified lighting fixtures to a diverse customer base that includes building professionals, distributors and lighting showrooms. The company is also an active ENERGY STAR partner that rigorously promotes energy-efficiency through a comprehensive marketing, advertising and communications program.

“We strongly believe in the ENERGY STAR program and the need to protect our environment through the greater use and proliferation of energy-efficient products,” says Ace Rosenstein, the company’s vice president of marketing and business development. “We are also a proud partner of the program and dedicated to working with the EPA as well as our trade partners and customers to deliver lighting that not only saves energy and reduces energy costs, but also greatly reduces the emission of greenhouse gases that are negatively impacting our planet.”

“Energy-efficiency isn’t just a sales device for this company, it is a mission in which we firmly believe,” adds Jeff Beiter, Director, Business Development of Energy Efficient Products for Sea Gull Lighting. “We are committed to providing our customers with energy-efficient products that meet everyday lighting needs. Our efforts are a part of a larger corporate initiative as we share our knowledge and expertise with all Generation Brands Companies.  The benefits are farther reaching and broader and we are, collectively, proud to be a part of the solution.”

Beiter continues, “In addition, few people understand the true benefits of ENERGY STAR qualified lighting. By simply switching five traditional lighting fixtures to ENERGY STAR qualified models in the home, consumers can expect to save $35 a year in energy costs. Plus, if every American home performed this task, each year our nation would reduce greenhouse emissions by one trillion pounds. This equals the energy output of more than 21 power plants.”

About ENERGY STAR
ENERGY STAR was introduced by the U.S. Environmental Protection Agency in 1992 as a voluntary market-based partnership to reduce greenhouse gas emissions through increased energy efficiency. Today, in partnership with the U.S. Department of Energy, the program offers businesses and consumers energy-efficient solutions to save energy, money and help protect the environment for future generations. More than 9,000 organizations are ENERGY STAR partners committed to improving the energy efficiency of products, homes and businesses.  

About Sea Gull Lighting Products LLC
Headquartered in Riverside, New Jersey, Sea Gull Lighting Products, LLC, a Generation Brands company, is a leading manufacturer and marketer of decorative and functional lighting for residential, commercial and architectural applications. The 88-year-old company provides more than 3,500 product designs spanning 15 categories to a multi-national network of electrical distributors, lighting showrooms, furniture and gift specialty stores as well as various niche markets. Recipient of the ENERGY STAR® Partner of the Year award 2004 and 2005 and the 2007 ENERGY STAR® Partner of Sustained Excellence Award, the company also offers the industry’s most expansive line of ENERGY STAR products with more than 500 ENERGY STAR lighting fixtures and ceiling fans included in its product line.